Yet another post about meta descriptions, you think. I hear you think. Still, this is one of the issues my team often gets support questions about after doing a site review. The thing is that everyone gets the idea, but few of us actually take the time to write a proper meta description. Where to start? What’s right and wrong? In this post, I will try to explain our approach at Yoast. First, let’s be clear about the function of a meta description for your page. Its main purpose is to get the visitor in Google to click your link. In other words, […]
The post How to Create the Right Meta Description by @michielheijmans appeared first on Search Engine Journal.
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