Hearing pitches about bizarre new apps is part of the SXSW experience, but when we were contacted by a company claiming to be creating “…a social shooting experience” with a new app that lets you “find friends, compete, shoot guns,” even we were slightly stunned. Jonathan Rockett is the CEO and founder of The Shooting Club, an app due to launch in April that takes a similar approach to guns as Strava does for cycling. Rockett says he came up with the idea after his dad and uncle talked about a new gun he had, and the conversation turned into a competitive…
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